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Announcements: M³C X Global Citizen unite the world for Mandela's centenary

  • Writer: M³C
    M³C
  • Sep 3, 2018
  • 2 min read

Updated: Jul 10


Global Festival Madiba 100

Johannesburg, South Africa - September 3, 2018 - M³C's founder and Chief Content Creator, Thomas Mofolo, has been appointed as the digital communications officer for Global Citizen South Africa.


The international advocacy group headquartered in New York will be hosting its very first edition of their annual festival in Johannesburg, South Africa on the 2nd of December 2018. The festival has been dubbed Mandela 100 and will be in commemoration of former South African President Nelson Mandela who would have turned a 100 years old this year. Headlining acts for the festival include Jay Z, Cassper Nyovest, Beyoncé, Pharrell Williams and many other international and local acts.



As the digital communications officer for the event Mr. Mofolo will work closely with Global Citizen's Digital Manager of Partnerships and in tandem, with the marketing team to assist in executing the social media strategy for corporate partners in support of Global Citizen events. Corporate partners for the South African edition of the festival include Nedbank, The Motsepe Foundation, Coca-Cola Africa, Vodacom and many others.

Mr. Mofolo had the following to say about the appointment "This is truly a novel project which is near and dear to my heart because of what it means for Africa and the progress of our continent. I'm ecstatic to be a part of Global Citizen's team and help their partners in raising awareness and supporting the vision to end extreme poverty by 2030".

To earn tickets to the event simply follow these simple steps:

# # #


About Global Citizen:


Global Citizen, also known as Global Poverty Project, is an international education and advocacy organisation that seeks to catalyse the movement to end extreme poverty and promote social justice and equity through the lens of intersectionality. It is a movement of engaged citizens who are using their collective voice to end extreme poverty by 2030 via its digital platform where users learn about the systemic causes of extreme poverty and take action against them.


Global Citizen is headquartered in New York, with offices in Canada, South Africa, Nigeria, Australia, Germany, and the United Kingdom. The organisation was co-founded by Hugh Evans, Simon Moss, and Wei Soo in 2008. The Global Citizen platform was co-founded with Ryan Gall and Riot House in 2012.


About M³C:


Making Media Move Culture ™ (M³C) is a social innovation studio dedicated to improving the future with stories, tools, and research rooted in changemaking and cultural transformation. Founded by Thomas Mofolo in 2016, the studio specialises in digital outreach & advocacy campaigns, branded impact, Communication for Development, designing media ecology and digital social innovation.


Additionally, the studio also operates as a think tank and produces research related to cyber activism, digital sovereignty, and futures literacy for decentralised community development.


For more info contact M³C at: letschat@m3c.studio

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